Digital Strategy | Stefanie Borys

Digital Strategy


Elegant Digital Strategy and Design

Create a captivating and profitable online presence for your business.

When you started your business, you were a beginner and you had a beginner DIY website. Now you’re a full-fledged pro, with confidence in your talents and tons of experience, but your old website, and for that matter, your entire online efforts, don’t reflect where you’re at today. You’re spinning your wheels online because your digital strategy hasn’t kept up with you!  You’re even a little embarrassed to send people to your website.

I totally get it. And I know it’s daunting to even know where to start or who to hire. You want to know you’re investing wisely in a solution that will guide you to prestige and profits in the long term, instead of throwing money at a quick fix.

Does this sound like you?

  • You’ve been in business for a few months to a few years
  • You’re embarrassed to send people to your website
  • You make excuses for your website before people even see it
  • You have shiny new ecourse or services that don’t have a proper home on your website (Why aren’t they selling)
  • You’re unclear on how your social media, blog, newsletter, and website can work together to make you money
  • You have no way of even tracking the results of all your online marketing efforts.


Here’s where I come in. I help you gain clarity and confidence in your online presence by creating a website and ongoing strategic plan that is custom to you. With these tools, you will know how to make the most of your marketing efforts. You can track what works and stop wasting time with what doesn’t. That means more traffic, more sales, and less spinning your wheels.


Here’s how it works:

  1. We kick off with an initial consultation, followed by me gathering stats and insights about your business. We use all this information to establish where you are right now (because everyone’s in a different place) and where you want to be (because everyone has a different definition of success).
  2. Once we know where you are and where you want to be, we look at your unique values and strengths to map out a course that works for you.
  3. With our path mapped out, we go to work. I design and develop and a web presence that is uniquely geared toward achieving your goals. You give direction and approvals at every stage of the process, with a clear understand of how it all works together. (Don’t know what a wireframe is? Don’t worry, you will by the time we’re done!)
  4. You walk away knowing exactly how everything works and have clear action plan for how to use your new web presence to it’s full advantage.
  5. We collect easy-to-read analytics over the next 6 months to a year to test our plan and know what’s working and what needs adjusting.


Notice how I use the word ‘we’ a lot? My process is very collaborative and flexible. My strengths are listening to and delivering what you need. In most cases, a weekly checking works best to make sure we’re both up to date on progress and direction.

Working with Stefanie was amazing! I loved that she was both a skilled designer and programmer. This made it easy to work with her and the development of my very custom website moved along quickly! She also took the time to meet with me frequently so that every detail of my website was perfect.

-Alix Adams, A Ruffled Life

Warning: This may not be for you if

  • You just want a quick, pretty website, like yesterday.
  • You don’t like thinking long-term.



Projects typically start at $4,000. I take clients in various stages of business, and I price each digital strategy according to your unique needs and circumstances. I can’t tell you how valuable it is to get really clear on how all these online tools – blogs, email lists, social media, and especially your website – can work together to deliver powerful, profitable results.


Ready get started?

That’s great!! I love helping entrepreneurs take their web presence to the next level. The first step is a simple “Hello!”

Say Hello!

I’m always pushing your limits, and you always find a way to make it happen! You’re awesome!

-Hailey Devine, Something Devine